Experian plc: annual report development
Designing an engaging annual report
Experian is the leading global information services company, providing data and analytical tools to clients in more than 80 countries. Their vision is for Experian’s people, data and technology to become a necessary part of every major consumer economy.
The Challenge
Five years ago Experian had been demerged from the GUS group. Their CEO briefed us to create an eye-catching design for an annual report that highlighted the company’s new status.
The Solution
We turned their impressive performance indicators into our ‘figuring it out’ theme that carried across the printed and online reports.
We produced the printed and online versions in parallel which allowed us to ensure consistency and simultaneous delivery. And the report went on to win ‘Runner up, Best Overall Strategic Value Added by a FTSE100 Company’ from The Strategic Planning Society. The successful relationship continues as we start work on the 2012 Experian report suite.
Related projects...
Back